GRUPO GALLEGO

CLIENT: GRUPO GALLEGO

Client: Grupo Gallego-Corporate research

Sector: Automotive

Client Brief:

Consumer study to capture how Houston & Los Angeles Latino youth relate to cars.

Method & Results:

Going from car meet to car meet in various districts of Los Angeles and Houston, this research helped a large automobile institution, within an extremely tight deadline, to realize the reasons why it was losing a large customer segment.

Visit site:

http://www.grupogallegos.com/#/news-2

YouTube

The numbers tell a clear story: People in Thailand and Indonesia are watching more YouTube than ever. But what’s the story behind those millions of hours of watch time?

Grupo Gallego

Consumer study to capture how Houston & Los Angeles Latino youth relate to cars.

McGill University

Cooperative research joining the Ghanaian Government, McGill University, the Japanese food firm Ajinomoto, and the Food and Agriculture Organization of the United Nations.

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