HARNESSING
THE HUMAN STORIES
BEHIND THE NUMBERS

We specialize in ethnography-inspired filmmaking. We capture authentic life moments to gain real-world insights. Our immersive approach leads to a deeper understanding of a person’s journey by allowing us to witness disruptions, incidents, and contradictions.

Get to Know Us

WITNESS THE HUMAN EXPERIENCE

Through video

GIVING PEOPLE THE TIME TO LET US INTO THEIR LIVES

Ethnography has the ability to witness how shoppers for example, feel, think and act not only at the point of purchase, but most importantly before and after. As we strongly believe that the people we film and spend time with, are first and foremost just that: people, even if they are also, eventually at times, users or consumers.

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OUR WORK

YouTube

The numbers tell a clear story: People in Thailand and Indonesia are watching more YouTube than ever. But what’s the story behind those millions of hours of watch time?

Grupo Gallego

Consumer study to capture how Houston & Los Angeles Latino youth relate to cars.

McGill University

Cooperative research joining the Ghanaian Government, McGill University, the Japanese food firm Ajinomoto, and the Food and Agriculture Organization of the United Nations.

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More of Our Work

Lectures